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Welcome to the Kenya Country Space on JamiiTrade, where you can connect with fellow entrepreneurs or companies from across Africa who are interested in doing business with Kenyan entrepreneurs.
You are also able to explore practical how-to information and useful tips (Insights) for entrepreneurs, start-ups and SMEs on doing business in the country. Whether it is how to register a company or getting your products ready for export, we aim to provide you with all the information at your fingertips (or help find the answers for you if we don't).
Become an active community member by connecting with fellow country Jamii-ers, sharing your own experiences to help others learn, participating in discussions or starting a new one. Your views are important in helping us make this country space relevant to you.
With 54 million people and the largest economy in hashtag
#EastAfrica, Kenya drives over 50% of regional GDP and serves as a major trade hub linking Africa, Europe, and the Middle East. Take a look at these intriguing facts about the Silicon Savannah 👀
🇰🇪 Kenya attracted 32% of all start-up funding on the continent in H1 2024. Kenya led African start-up funding for the third consecutive semester, raising $244 million and accounting for 32% of the continent's total, a 5 percentage point increase from 2023. Eastern Africa, with Kenya at the forefront, secured 37.5% ($285 million) of all funding.
Source: Africa: The Big Deal
🧑💻 Kenya's tech sector contributed $1 billion to the country's GDP in 2023. Unlike other tech ecosystems in Africa, which are mainly driven by fintech equity deals, Kenya saw a decline in fintech funding, accounting for only 12% of total sector funding. Instead, Agritech, Cleantech, and E-Commerce, Mobile Commerce & social commerce emerged as the dominant sectors.
Source: African Development Bank Group
💸 In 2023, Kenya led as the top destination for VC investments in Africa, securing $800 million USD via over 80 deals, including 67 equity deals. This placed Kenya ahead of South Africa (with over 60 deals) and Ghana (over 35 deals). However, overall VC funding across Africa declined last year, with active investors decreasing by 50%, prompting startups to focus on maximising existing capital. Aligned with continental trends, Kenya also saw a 50% decrease in investor participation from 2022 to 2023. Notably, despite the overall decline in investment, gender parity in funding improved, with Kenyan female-founded startups accounting for 25% of the total capital raised by female founders in Africa during 2023.
Source: TechCrunch
🇰🇪 It is home to five of our portfolio companies across different sectors: OkHi Smart Addressing, Ndovu, AIfluence Inc. Twende Mobility & Triply.co
Kenya is currently hosting a key summit that brings together various heads of state from the continent.
The African Development Bank (AfDB) annual general meetings being held at the KICC started from May 27, and will end on 31st May. The summit also brings together governors of central banks from African countries, policymakers and other delegates.
This year's theme is “Africa’s Transformation: the African Development Bank, and the Reform of the Global Financial Architecture".
Kenya bilateral ties with the United States of America keeps growing. The president of Kenya HE.Dr.William Ruto is on official visit to the United States of America, the President is expected to have meetings with President Biden, industry leaders and cooperates. The visit is set to build stronger trade relations between the two countries, fostering African development.
Thr latest forecast by International Monetary Fund (IMF), has shown that, Kenya is about to overtake Angola economy to become the fourth largest economy in sub-saharan Africa. This positions Kenya as the entry point to wider East and Central Africa markets, this is due to the:
1. Special economic zones.
2.Relaxed Visa requirements.
3.M-pesa.
4.Public-private partnership.
5.Investment Promotion Act.
As part of our commitment to actively engage with investors, the NSE led by 𝐌𝐫. 𝐊𝐢𝐩𝐫𝐨𝐧𝐨 𝐊𝐢𝐭𝐭𝐨𝐧𝐲, 𝐂𝐡𝐚𝐢𝐫𝐦𝐚𝐧, 𝐍𝐒𝐄, 𝐌𝐫. Frank Mwiti, 𝐢𝐧𝐜𝐨𝐦𝐢𝐧𝐠 𝐂𝐡𝐢𝐞𝐟 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐯𝐞 and 𝐌𝐫. 𝐃𝐚𝐯𝐢𝐝 𝐖𝐚𝐢𝐧𝐚𝐢𝐧𝐚, 𝐂𝐡𝐢𝐞𝐟 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐧𝐠 𝐎𝐟𝐟𝐢𝐜𝐞𝐫 held discussions with various institutional investors in London to highlight investment opportunities available on the NSE. The meeting which comes on the back of engagements with local retail investors equally created a platform to receive feedback from investors on opportunities to avail as well as the challenges affecting their ability to deploy capital. The feedback will be incorporated into our short-term business strategy.
Kenya 🇰🇪 is one of the biggest economies in Africa. Latest reports , shows Kenya as the global funding drought for budding companies to post 17% increase in new start up investments. Toppling Nigeria and Egypt as the continents largest destination for start-up financing. #Funding and Finance
Kenya is the leading business hub in East Africa, bringing regional and international organizations together. But more entrepreneurs need to get the right business insights, and networks to grow their businesses. Jamii Trade is one of the platforms that will build many entrepreneurs.
#JamiiTrade Updates
#Mentorship and Coaching
As an entrepreneur in Kenya, accessing capital to start or grow your business is crucial. Fortunately, there are several funding options available, ranging from government grants to private investors. Here's an overview of the key funding sources for Kenyan entrepreneurs:
1. Government Grants and Loans
The Kenyan government offers various initiatives to support entrepreneurship and small businesses:
- Youth Enterprise Development Fund: Provides loans and grants to youth (aged 18-35) for starting or expanding businesses
- Uwezo Fund: Offers interest-free loans to women, youth, and persons with disabilities
- Women Enterprise Fund: Provides credit to women entrepreneurs and markets their products
2. Bank Loans
Traditional banks in Kenya offer business loans, though requirements can be strict:
- Equity Bank's Jijenge Loan and KCB's Biashara Loan are tailored for SMEs
- Loans are available in Kenyan Shillings and major foreign currencies
- Collateral, good credit history, and detailed business plans are often required
3. Microfinance Institutions
Microfinance institutions (MFIs) provide financial services to entrepreneurs who may not qualify for traditional bank loans:
- Faulu Kenya, Musoni Kenya, and Kenya Women Microfinance Bank are popular MFIs
- Offer small, short-term loans with more flexible requirements than banks
4. Angel Investors and Venture Capital
Angel investors and venture capital firms invest in high-potential startups in exchange for equity:
- Angel investors are wealthy individuals who provide capital and mentorship
- Venture capital firms pool funds from multiple investors to make larger investments
- Both look for innovative ideas, strong teams, and growth potential
5. Crowdfunding
Crowdfunding platforms allow entrepreneurs to raise small amounts of money from a large number of people:
- M-Changa, UleFund, and Kiva are popular crowdfunding sites in Kenya
- Best for product-based businesses or social impact ventures
- Requires strong marketing to stand out and attract backers
6. Grants and Competitions
Participating in entrepreneurship competitions and applying for grants can provide non-dilutive funding:
- USAID's Kenya Investment Mechanism offers performance-based grants
- The Tony Elumelu Foundation and African Entrepreneurship Award provide grants to African startups
- Seedstars World, Anzisha Prize, and MEST Africa Challenge hold pitch competitions with cash prizes
7. Incubators and Accelerators
Business incubators and accelerators often provide seed funding alongside mentorship and resources:
- iBiz Africa, Nailab, and iHub are leading incubators in Kenya
- Pangea Accelerator runs accelerator programs with investment
- Offer smaller ticket sizes but valuable support for early-stage startups
When exploring funding options, entrepreneurs should consider their business stage, industry, and growth goals. Having a solid business plan, financial projections, and pitch deck can increase the chances of securing investment
Useful links for more information:
- Youth Enterprise Development Fund: https://www.ydf.go.ke/
- Uwezo Fund: https://www.uwezo.go.ke/
- Women Enterprise Fund: https://wef.co.ke/
- Equity Bank: https://www.equitybankgroup.com/
- KCB Bank: https://www.kcbgroup.com/
- Faulu Kenya: https://faulukenya.co.ke/
- Musoni Kenya: https://musoni.co.ke/
- Kenya Women Microfinance Bank: https://kwft.co.ke/
- M-Changa: https://www.m-changa.co.ke/
- UleFund: https://ulefund.com/
- Kiva: https://www.kiva.org/
- Tony Elumelu Foundation: https://www.tonyelumelufoundation.org/
- African Entrepreneurship Award: https://aeawardsglobal.com/
- Seedstars World: https://www.seedstars.com/
- Anzisha Prize: https://anzishaprize.org/
- MEST Africa Challenge: https://mestafricachallenge.com/
- iBiz Africa: https://www.ibizafrica.co.ke/
- Nailab: https://nailab.co/
- iHub: https://ihub.co.ke/
- Pangea Accelerator: https://www.pangea-accelerator.com/
Starting an online business in Kenya has become increasingly popular due to the growth of e-commerce and digital technologies. However, just like traditional businesses, online ventures must comply with various legal requirements. Here are the key legal considerations for online businesses in Kenya:
1. Business Registration
All businesses operating in Kenya, including online businesses, must register with the relevant authorities. The registration process depends on the type of business structure you choose:
- Sole Proprietorship: Register with the Registrar of Business Names
- Partnership: Register with the Registrar of Business Names
- Limited Liability Company: Register with the Registrar of Companies
2. Obtain Necessary Licenses and Permits
Depending on the nature of your online business, you may need to obtain specific licenses and permits to operate legally. These may include:
- Business Permit from the County Government
- Sector-specific licenses (e.g., food handling, pharmaceuticals)
- Professional licenses for regulated services (e.g., legal, medical)
3. Tax Registration and Compliance
Online businesses must register for taxes and comply with tax obligations, including:
- Registering for a Personal Identification Number (PIN) from the Kenya Revenue Authority (KRA)
- Obtaining a Tax Compliance Certificate
- Filing tax returns and paying applicable taxes (e.g., Income Tax, Value Added Tax)
4. Data Protection and Privacy
If your online business collects, processes, or stores personal data of customers, you must adhere to the provisions of the Data Protection Act, 2019. Key requirements include:
- Obtaining consent from data subjects
- Implementing appropriate security measures to protect personal data
- Providing privacy notices to inform data subjects about data processing practices
5. Consumer Protection
Online businesses must comply with consumer protection laws, such as the Consumer Protection Act, 2012. This includes:
- Providing accurate product/service information
- Honoring warranties and guarantees
- Implementing fair return and refund policies
6. Intellectual Property Protection
Protect your online business's intellectual property, such as trademarks, copyrights, and patents. Consider registering your IP with the Kenya Industrial Property Institute (KIPI).
7. Website Terms and Conditions
Develop clear terms and conditions for your website, outlining key aspects such as:
- Acceptable use policy
- Intellectual property rights
- Limitation of liability
- Dispute resolution mechanisms
8. Payment Processing and E-commerce Regulations
- If your online business accepts electronic payments, ensure compliance with relevant regulations, such as:
- Obtaining necessary approvals from the Central Bank of Kenya for payment processing
- Complying with the Kenya Information and Communications Act (KICA) provisions on electronic transactions
By understanding and adhering to these legal requirements, you can establish a compliant and legally sound online business in Kenya. It is advisable to seek professional legal guidance to ensure your specific business meets all applicable legal obligations.
Useful links for more information:
- eCitizen Portal - Business Registration: https://accounts.ecitizen.go.ke/login
- Kenya Revenue Authority - Tax Registration: https://itax.kra.go.ke/KRA-Portal/
- Office of the Data Protection Commissioner: https://www.odpc.go.ke/
- Kenya Industrial Property Institute: https://www.kipi.go.ke/
- Central Bank of Kenya - National Payment System: https://www.centralbank.go.ke/national-payments-system/
- Communications Authority of Kenya: https://ca.go.ke/
- Kenya Law Reports - Business Laws: http://kenyalaw.org/kl/index.php?id=643